Cookie Policy (EU)

This Cookie Policy was last updated on September 28, 2026 and applies to citizens and legal permanent residents of the European Economic Area and Switzerland.

1. Introduction

Our website, https://www.bakerstricks.com (hereinafter referred to as the “website”), uses cookies and other related technologies (for convenience, all such technologies are referred to as “cookies”).

Cookies may also be placed by third parties whose services we use. This document explains how cookies are used on our website.

2. What are cookies?

A cookie is a small file sent along with pages of this Website and stored by your browser on the hard drive of your computer or another device. The information stored therein may be returned to our servers or to the servers of the relevant third parties during a subsequent visit.

3. What are scripts?

A script is a piece of code used to make our Website function properly and interactively. This code is executed on our server or on your device.

4. What is a web beacon?

A web beacon is a small, invisible piece of text or image on a website that may be used to measure or track website traffic. Various types of data may be collected and stored using web beacons.

5. Cookies

5.1 Technical or functional cookies

Some cookies ensure that certain parts of the website function properly and that your preferences are remembered.

Functional cookies make it easier for you to use our website. For example, you do not need to enter the same information repeatedly during your visit, and items can remain in your shopping cart until you complete your purchase.

These cookies may be placed when they are strictly necessary for the operation of the website.

5.2 Statistics cookies

We may use statistics cookies to better understand how our website is used and to improve the user experience.

Where required by applicable regulations, these cookies are only placed after we have obtained your consent.

5.3 Marketing/Tracking Cookies

Marketing or tracking cookies are cookies or other forms of local storage that may be used to create user profiles, display advertising, or track users on this website or across multiple websites for similar marketing purposes.

Where their use requires your consent, these cookies are only placed after you have given your consent.

5.4 Social Media

Our website may include content or links from social media platforms such as Instagram, Facebook or TikTok in order to display, promote or share content.

These third-party services may process certain information about you when you interact with their content. We encourage you to review their respective privacy policies to learn more about how they use your data.

6. Cookies and services used

The main cookies and technologies that may be used on Bakers'Tricks are listed below.

The cookies actually placed may vary depending on the features you use, your browser, your device and your consent preferences.

WooCommerce

Purpose: Functional

We use WooCommerce to manage our online store, including the shopping cart and checkout process.

Last nameExpirationFunction
wc_cart_hash_*SessionStore items in the shopping cart
wc_fragments_*PersistentEnable the shopping cart to function and update correctly

WordPress

Purpose: Functional

We use WordPress as our website's content management system.

Last nameExpirationFunction
wordpress_test_cookieSessionCheck whether the browser accepts cookies
wp-settings-*PersistentStore user preferences
wp-settings-time-*1 yearStore user preferences
wordpress_logged_in_*PersistentKeep authorized users logged in

Wordfence

Purpose: Functional / Security

We use Wordfence to help protect and secure our website.

Last nameExpirationFunction
wfwaf-authcookie*1 dayHelp secure the website and determine whether a user is logged in

Wordfence Data Protection Policy: https://www.wordfence.com/help/general-data-protection-regulation/

Stripe

Purpose: Functional / Payment

We use Stripe to securely process certain payments and help prevent fraud.

Last nameExpirationFunction
__stripe_mid1 yearHelp prevent fraud
__stripe_sid30 minutesHelp prevent fraud

Privacy Policy: https://stripe.com/en/privacy

PayPal

Purpose: Functional / Payment

We use PayPal to process certain payments on our online store.

Last nameExpirationFunction
__paypal_storage__PersistentEnable certain features related to PayPal payments
nsidVariableEnsure the operation and security of the payment service
enforce_policyVariableManage PayPal service features and policies
ts_cVariableSecurity and fraud prevention

Privacy Policy: https://www.paypal.com/en/legalhub/paypal/privacy-full

Google Analytics

Purpose: Statistics

We may use Google Analytics to measure website traffic and better understand how visitors use Bakers'Tricks.

Last nameExpirationFunction
_gaVariableDistinguish visitors and measure website usage
_ga_*VariableStore and count page views and interactions

Privacy Policy: https://policies.google.com/privacy

Google reCAPTCHA

Purpose: Security

Google reCAPTCHA may be used to protect certain forms from bots, abuse and spam submissions.

Last nameExpirationFunction
rc::aPersistentDistinguish human users from bots
rc::bSessionFilter automated requests
rc::cSessionFilter automated requests

Privacy Policy: https://policies.google.com/privacy

YouTube

Purpose: Marketing / External content

YouTube videos may be embedded on certain pages of our website.

Last nameExpirationFunction
YSCSessionStore and track interactions with videos
VISITOR_INFO1_LIVEApproximately 6 monthsManage and measure video delivery
PREFVariableStore certain user preferences

Privacy Policy: https://policies.google.com/privacy

Facebook / Meta

Purpose: Marketing / Social media

Features or content provided by Facebook or Meta may be available on our website.

Last nameExpirationFunction
_fbpApproximately 3 monthsStore and track visits across websites
_fbcVariableMeasure certain interactions originating from Facebook

Privacy Policy: https://www.facebook.com/private/policy/

Bakers'Tricks Preferences

Purpose: Functional

Bakers'Tricks may use local storage or cookies to remember certain preferences required for the operation and display of the online store, including the selected currency or country used to tailor certain information.

Last nameExpirationFunction
bt_geo_currencyVariableStore information required for geographic and/or currency management
wmc_current_currencyVariableRemember the currency selected or determined for the online store

Note: The exact list of cookies may change as Bakers'Tricks services and features are modified or updated. This policy may therefore be updated to reflect such changes.

7. Consent

When you first visit our website, a consent management tool may provide you with information about our use of cookies and allow you to accept or reject the categories of cookies that require your consent.

Cookies that are strictly necessary for the operation of the website and online store may be used without consent when they are essential to providing the service you have requested.

For cookies that require consent, you can accept or reject their use and subsequently change your preferences using the consent management tool available on the website.

7.1 Managing Your Consent Preferences

You can change your preferences regarding cookies that require consent at any time using the cookie management mechanism available on our website.

You can also delete cookies that have already been stored directly through your browser settings.

8. Enabling/disabling and deleting cookies

You can use your web browser to delete cookies automatically or manually. You can also configure your browser to prevent certain cookies from being placed.

Another option is to change your browser settings so that you receive a notification whenever a cookie is placed. For more information about these options, please refer to your browser's help section.

Please note that our website may not function properly if all cookies are disabled. If you delete cookies from your browser, some cookies may be placed again during your next visit in accordance with your consent preferences and where their use is necessary for the operation of the website.

9. Your Rights Regarding Personal Data

You have certain rights regarding your personal data, subject to the conditions set out in applicable data protection laws, including:

  • the right to obtain information about the processing of your personal data;
  • the right to access the personal data we hold about you;
  • the right to request the correction of inaccurate or incomplete personal data;
  • the right to request the deletion of your data where provided for by applicable law;
  • the right to withdraw your consent at any time where processing is based on your consent;
  • the right to data portability where the applicable conditions are met;
  • the right to object to certain processing of your personal data;
  • the right to request, in certain circumstances, the restriction of the processing of your data.

To exercise these rights, you can contact us using the contact details provided below.

You also have the right to lodge a complaint with the competent data protection supervisory authority.

10. Contact Details

If you have any questions or comments regarding our Cookie Policy, please contact us:

Hernandez Antoine
4 avenue Blaise Pascal
77420 Champs-sur-Marne
France

Website: https://www.bakerstricks.com/

Email: contact@bakerstricks.com

Last updated: September 28, 2026.